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Start your year off with learning tips and tricks from top agents
who use video platforms TikTok and Instagram Reels in their
everyday business. Many of us REALTORS
® have heard that we need to include video in our everyday
business, yet don’t know where to start. Join us for lunch and
learn some ways to implement video every day.
What is a reel? Instagram Reels are short, entertaining videos on
Instagram where you can express your creativity and bring your
brand to life. People come to Reels to participate in cultural
trends, collaborate with the community and discover new ideas.
What is TikTok? TikTok is a social media platform for creating,
sharing and discovering short videos. The app launched and was used
by young people as an outlet to express themselves through singing,
dancing, comedy, and lip-syncing, and allows users to create videos
and share them across a community. TikTok has quickly expanded to
have diverse users from a variety of age groups as well as having
impacts within the real estate community. TikTok videos have the
ability to be downloaded and re-posted to Instagram, which has also
continued to spread their popularity.