CRB Creating a Profitable Real Estate Company

04 Aug

CRB Creating a Profitable Real Estate Company

CRB Creating a Profitable Real Estate Company

Tuesday, August 4, 2026
0 Education Credits
Missouri REALTORS Headquarters, Columbia, Missouri

Build a More Profitable Brokerage

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Creating a Profitable Real Estate Company

Facilitated by John Mayfield
Tuesday, August 4, 2026 | ⏰ 9:00 a.m. – 4:30 p.m.

Profitability in real estate requires more than sales—it demands financial focus and smart business decisions. This course helps real estate business owners understand key accounting concepts, evaluate financial performance, and make informed decisions about recruiting, compensation, and cost control. You’ll learn how to use financial reporting to assess profitability and determine when to seek support so you can stay focused on leading your agents and staff.


Location: Missouri REALTORS® Office (Columbia, MO)

Early Bird Pricing (ends March 31):  $179 per class | $350 bundle
Regular Pricing:  $225 per class | $400 bundle

Lunch:  Provided with Registration

Lodging:  Contact Director of Education, Dr. Blake Willoughby (blake@morealtor), to receive information to access a reduced corporate lodge rate at the Hilton Garden Inn Columbia (0.5 miles from the Missouri REALTORS® office). 

Space is limited—register early and invest in your brokerage’s success.

Missouri REALTORS Headquarters
Missouri REALTORS Headquarters
2801 Woodard Dr, Ste 101
Columbia, MO 65202

Map & Directions

John Mayfield, ABR, ABRM, CIPS, CRB, e-PRO, GRI, SRS, MA
I have been involved with real estate most of my life, (since the age of 18, 1978). I have owned and operated a real estate company since the early 1980's, and helped thousands of families with their real estate needs during my real estate tenure. I teach and coach real estate agents around the U.S. on marketing and technology ideas. I also enjoy speaking for Associations and Company Inspiration events. I am a senior GRI (Graduate REALTORS® Institute) instructor for the Missouri Association of REALTORS®, and the Arkansas Association of REALTORS®. I am also an instructor for the Council of Real Estate Brokers and Managers, CRB, in Chicago, IL. I am the author of seven books, and creator of the "5-Minutes Series" of books for real estate professionals. I also write for the National Association of REALTORS® online magazine, "Sales Coach" column, and serve as a consultant and influencer for Hewlett Packard (HP).